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Instep – Empowering Sustainability Champions

Instep joined DLANZ in 2018 as one of our Allied Traders, it is great to be able to highlight this successful partnership between them and two of our other members Whangarei and Diamond Drycleaners.

DLANZ member’s Whangarei Drycleaners and Diamond Drycleaners (Hawke’s Bay), both also Apparelmaster Members achieved Platinum certification on Instep’s Carbon and Sustainability programme. The achievement is testimony to the level of commitment among members to a green industry through carbon emissions reduction. Apparelmaster Whangarei have reduced their carbon emissions by a whopping 33% since 2014!

Instep, also a DLANZ member, is a New Zealand company that provides a variety of Carbon and Sustainability programmes including standard carbon footprint monitoring, reporting, and certifying. Instep’s programme measures are based on operational carbon emissions and these depend on the way businesses run and operate every day. The programmes are goal focussed with 12 monthly reporting to ensure continual improvement. Certifications are issued at either Bronze, Silver, Gold, or Platinum level to recognise a business’s achievement. Many businesses can achieve their Gold certification within 2 to 3 years, but the Platinum certification is the real challenge. Demonstrating a long-term commitment, Platinum level certification takes at least 3 to- 5 years to achieve and depends on the organisation maintaining their reduction percentage goal year on year.

Apparelmaster Whangarei and Diamond Apparelmaster have proven that in an industry that relies on water, cleaning solutions, and various energy sources, hard work and dedication pays off. Both branches have recently reached a Platinum level certification with Instep, illustrating how they truly embody the clean and green kiwi way.

The Instep programme follows an internationally recognised standard that provides credibility and transparency. Instep does not lock members into offsetting emissions, as the company believes that taking individual action is the best way to create real change.